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Why Did You Start Your Biz?

October 29, 2009 by Cassandra Rae · View Comments 

I never meant to be a FEMpreneur.  In fact, if you would have asked me if I was interested in running my own business before I became one I would have said, “Heck no!”  One of the things I loved about being a tax accountant (yes, I was a tax accountant before becoming a certified professional coach!) was the security of working for a large firm, the health benefits, and oh, did I mention the security?

But, once I ventured into coaching I knew I would found and run my own practice.  There has just always been this feeling, this sense, a knowing that I am meant to create my own path on this journey.  There are plenty of coaches that I could work for.  I could take their program, become certified to teach their curriculum, and build my practice that way.  In fact, it might even be easier.

But, there is this quiet and consistent voice inside of me that says, “No, Cassandra.  That isn’t the way.  This isn’t about easy.  You have a message that can only be delivered by you.  Simply make a promise to yourself to persevere and lean on me when you doubt. ”

And so I answer, “Okay!  Here I am.  I promise.”

How about you? Why did you start your own business? I would love to hear your story and I know it will also benefit all the other FEMpreneurs who are reading this blog post.

{note: if you post your answer on your own blog, then please just comment a link so that we can visit you there.}

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  • I started my own business (which continues to morph and shift and change) because I couldn't NOT. There is something within me that needs to be expressed, articulated, even shouted. There is something I have to offer that I can't keep shut within. There is life within me that must be birthed.

    Now, of course, there is also the seduction of setting my own hours, being home to hang out with my kids, having the freedom and flexibility that fulltime, 8-5 work doesn't offer. But there's also the cost: no consistent paycheck, no benefits, no 501(c)3, no damn idea where or how I'm going to get clients.

    Still, I couldn't NOT. Still, I can't NOT. Thanks for reminding me, Cassandra. I needed that!
  • Oh you continue to amaze and inspire me, Ronna. I love how clearly you've articulated the pros & cons.

    "...no damn idea where or how I'm going to get clients."

    Have you ever read Convos with God or Infinite Possibilities? Well, there's this concept that it's only our responsibility to clarify the outcome (i.e. I now work with ____ clients) and that the "how" of it all is up to God. I personally love that idea! So consider it none of your business how it happens. Simply set your sail and take small, consistent steps each day. It will all come together.
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